The Transformation: My Tribute Video to the Audi-R8 Catamaran


There is this genius called Bo Zolland who works for a 3D design company called VizualTech in Sweden who recently created a set of Audi-R8 inspired catamaran speedboat designs.

They eventually found their way all over the Internet including to Multihulls Magazine which is one of the oldest and most revered publications in the multihull sector. Since I presently work for a yachting company I was blown away by his vision — gotta love those gull-wing doors!

A few months ago I wrote an article called The Dude Abides: A Lesson in changing your company name where I argued that the designer or artist has the upper hand in the 21st Century; not the programmer.

The right-brain approach to design, business and commerce has now superseded the laborious left-brain thinking of the 21st Century. Okay, so I stole this idea from Daniel Pink and his great book A Whole New Mind, but subconsciously I had already internalized this thought, promise lol!

Anyway, here is my tribute video to the Swede….keep those designs coming mate!

Oh one last thing: I want the car along with the catamaran. They belong together!

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